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  • a couple arguing to symbolize what it might be like to get married without dating first, an analogy use for bad annual pricing strategies.
    Marketing 101

    Annual Pricing is like Getting Married without Dating First!?!

    December 17, 2018 / No Comments

    Annual pricing Schemes aren’t right for everyone Annual pricing schemes have become a popular way for online businesses to create cash flow.  However, annual pricing isn’t right for every potential client.  If you are structuring them in a way that may discourage people from doing business with your company, you are losing potential clients. If you don’t get this, you probably shouldn’t be in business. For most products and services, there are thousands of options. Because of this, most products and services have become commodities. If you are lucky enough to have a product or service that isn’t in this category, you can stop reading now. For the rest of…

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Dave Johnson, CCO

Dave Johnson has over 30 years of experience in the advertising, marketing and publicity industries. He is known for his passion and cutting edge and innovative ideas. He doesn’t “think outside the box” because he never knew a box existed. He understands that the primary goal of marketing these days is to create connections.

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Categories

  • 2020 (1)
  • Cheating (1)
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  • Deceptive Advertising (1)
  • Deceptive Marketing (1)
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  • Social Media Marketing (1)

 

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